Google said that it plans a Google+ shut down over the next 10 months. While this action has long been anticipated due to low usage, a security breach prompted closing Google+. Google says services will continue for enterprise customers who use it for co-worker communication. But, for most of us, Google+ is no more. Update […]
cosmetic practice marketing
Differentiate Your Practice with Long Tailed Keywords
Long tailed keywords are convenient to optimize individual blog posts. You can’t optimize the same keyword on every page of your website. That only results in your web pages competing with each other along with your competition in search results. However, long tailed keywords can help support an overall keyword theme. Let’s take a look. […]
Consistency is Key for Medical Practice Marketing
Consistency is key in almost everything you do. Consistency is the secret sauce in exercise. It helps you build your savings. You stay the course in managing your weight. And, consistency plays a vital role in marketing strategy. How does your marketing consistency measure up? 5 Ways Consistency is Key in Marketing Strategy Online listings: If […]
Video Marketing Gains in 2018
The importance of video marketing has continued to increase in 2018. If you use videos in your marketing, you’ve probably experienced some of the gains. Forbes recently wrote about Video Marketing by the Numbers. Let’s take a look at some of these statistics. Video Marketing Statistics Video marketing is projected to have 80% of all […]
5 Branding Tips for Doctors
What is branding, especially for a medical practice? The American Marketing Association defines a brand as a feature that identifies products or service as distinct from others. When it comes to branding your practice, think about what makes you different and unique from other plastic surgeons or medical spas. Branding Tips for Doctors Use your […]