The landscape is changing for cosmetic surgeons and medical spas. So, you probably find it challenging to increase your fees for more profit. Organic search results no longer work alone. Localized Google search results mean you have to keep an eye on all competition in your area. Online reviews are the new word-of mouth. Plus, […]
cosmetic practice marketing
Easy Reading Tips for Writing Blogs
Writing blogs that are easy reading isn’t as easy as one thinks. Website content requires more writing skills than simply knowing your topic. Thus, it requires more time to write. Let’s look at how to create easy reading blogs. Writing Blogs that are Scannable If you check your website statistics, you’ll find that more people […]
Plastic Surgery Social Media Marketing Benefits
Many doctors question plastic surgery social media marketing. Advertising rules make it challenging. Are their potential patients there? Questions swarm. While online marketing can be challenging for plastic surgeons, you have to step up your game to keep up with today’s social expectations. Let’s look at the myths. Myth 1: Plastic Surgery Social Media Doesn’t […]
Do’s and Don’ts for Blog Writing
Is blog writing an overwhelming task for you? Is it part of your marketing mix? If not, it should be. It’s a great way to reach out to patients and potential patients. Blogs are a great way for keeping fresh content on your website. And, a blog helps drive more traffic to your website. But, […]
Mobile Devices Changing Online Marketing
Our mobile devices change the way we research, shop, eat and play. If you want to find new restaurants nearby, you Google places to eat that are nearby. Today, you research online reviews for doctors instead of asking friends. You can filter your search results on Google Maps by ratings. Pew Research Center surveys show […]