Google SEO changes can make or break your visibility in search results. Algorithm changes happen several times each year. Depending on the updates that are included, you may see a significant increase or drop in search position. Stay up to date on Google changes, and watch how the changes affect your SEO. Google SEO Changes […]
SEO
Differentiate Your Practice with Long Tailed Keywords
Long tailed keywords are convenient to optimize individual blog posts. You can’t optimize the same keyword on every page of your website. That only results in your web pages competing with each other along with your competition in search results. However, long tailed keywords can help support an overall keyword theme. Let’s take a look. […]
Optimize New Google Features in Marketing Strategy
Are you using all the new Google features to increase online visibility for your plastic surgery and medical spa practice? If not, make 2018 the year to increase your online reputation and prominence. Here’s how. Take advantage of new Google features Post weekly on your Google My Business page: You can find this page via […]
Boosting Google Local Search Results
Do you know where you appear in search results? Boosting Google local search results is important for you to reach more patients. Google’s algorithm combines keyword(s) relevance, distance and prominence to determine search position. Plastic surgery practices and medical spas must optimize Google local search. Update Your Listing to Boost Google Local Search Position Verify […]
Website Speed Critical in Google’s Mobile-First Indexing
Faster website page speed skyrocketed last week to essential with Google’s recent mobile-first announcement. Page speed is how fast content on your website page loads. Fast sites are “mobile friendly” and Google gives them the search action. The Internet search giant is transitioning its search algorithm to mobile-first to meet the needs of the growing […]