Plastic surgery benefits are everywhere. Do you communicate these to your patients? Plastic surgery, starting in the late 1800’s, has made a positive difference in everyone’s life. Plastic surgeons aren’t just responsible for refining techniques for body symmetry, correcting injuries, deformities and creating beauty. Groups of surgeons are responsible for shatterproof windshields and other automobile […]
medical spa marketing
Don’t Be Forced To Buy Google Adwords
While Google Ads can’t work miracles, they are an excellent tool in your overall marketing plan. This tool is a targeted pay per click (PPC) on Google. It complements your existing website SEO and social media posts. But, connecting all the dots can be complicated. In addition, you need to optimize seven Internet vital signs […]
Patient Communication for Medical Practices
Patient communication is more challenging than ever because we have four generations with different communication preferences: traditionalists, boomers, Gen X and millennials. Whether you are following up on a procedure or telling them about a new product, how you communicate makes a difference. Thankfully, there’s common ground for patient communications among the different generations, so […]
Know Your Medical Practice Social Media Numbers
Plastic surgery marketing is about the social media numbers. When is the last time you looked at your numbers? If you’re like most surgeons, either you leave it to someone else or it’s been a while. Here’s what you need to know. Google+ My Business is a good place to start looking at your social […]
Google’s Influence On Medical Marketing Solutions
Google has changed medical marketing solutions as much as Walmart has changed the retail industry over the years. Today, it’s not enough to keep up with the changes. Successful medical practices have to anticipate, prepare and recheck. Walmart Is To Retail What Google Is to Medical Marketing Solutions Walmart drove the big-box store one-stop shopping […]