It is important to understand your patients and know what drives their choices. While you may share common interests with friends and family, you don’t always agree. The same is true for your patients. Each has different goals and perspectives. So, understanding the whys behind their choices helps you make better marketing decisions. Understand your […]
Online Reputation
Improve your Google Maps Position – Part 2
Your Google Maps position is important for being found in search results. Most people have searched for “xxx business near me”, especially smartphone users on the go. There’s a lot you can do to help optimize your visibility, so read our helpful tips. Part 1 Blog: This section conveys helpful tips to keep your Google […]
2020 Marketing Trends for Plastic Surgeons and Medical Spas
The New Year is almost here, so it’s time to position yourself to take advantage of the 2020 marketing trends that will impact your medical practice. Digital marketing has continued to evolve in 2019. So, out with the old and in with new. Let’s look at what you need to consider changing. 2020 Marketing Trends […]
Examples for Responding to Online Reviews
Responding to online reviews isn’t easy for a lot of doctors and staff. Unless the review sends up a red flag, most doctors don’t say anything. Ignoring your reviews is not a good practice. In fact, you should embrace the good and bad in your reviews. Here are some of the best practices that can […]
Great Online Reputation Is Vital for Doctors
Potential patients are looking, so having a great online reputation makes a world of difference for medical spas and plastic surgeons. But, it isn’t a one and done task. Google changes the rules. Review sites change business models as other companies buy them. If you aren’t managing your online reputation, it has become your new […]