Most medical professionals are unaware that approximately 77% of prospective patients seek out and read online reviews as part of their due diligence before selecting a physician, according to a 2020 survey performed by Software Advice. This means that online reviews are (and should be) an integral part of your marketing strategy, as they are […]
2024
10 Tips on Dealing with Angry Patients
We’ve all dealt with angry patients and it’s always a challenge, whether it’s a face-to-face encounter, over the phone, or in a post written on Yelp or another online review site. Here are 10 tips to help you deal with these situations. 1 Stay Calm Count to 10, take a deep breath (or several) and […]
10 Tips for a Superior Before & After Photo Gallery
It’s been common knowledge for many years that your practice website’s written content — both the quality of that content and the volume of it — can make or break your positioning on the search engines. Too little content, or content that isn’t unique can put your website near the bottom of the search engines. […]