Inactive Google+ pages for businesses are scheduled for deletion according to an announcement from Google. Notification was sent from Google My Business to the email listed as the page owner. If the owner email is no longer monitored, you may not be aware that your Google+ page will be deleted. Here’s what you need to do:
Google+ and GMB Separated
Google+ and Google My Business (GMB) separated in 2017, so deleting a Google+ page won’t affect how your listing appears in Google search results or Google maps. Your online listing shifted to GMB when the two separated. However, this is a good time to verify that all information is correct in your GMB listing.
TIP: An easy way to access your GMB listing is to type your name in the Google search box when logged into the Google account that owns your page. You can change information, add photos, feature posts, etc.
Inactive Google+ Icon on Website
Many websites have an icon link to their Google+ page. This made sense a few years ago when it was an easy way to leave a review. Reviews are no longer there. If you still post information on your Google+ page, leave the icon. If your page is inactive, remove the icon or change the link.
TIP: If you are using Google’s feature posts in your Knowledge Graph, consider changing your link to list of those posts. Here’s an example.
Backup Information on Inactive Google+ Pages
If you have a special video or some pictures you wish to retain from an inactive Google+ page, download copies of your old data. Visit Google’s help center for downloading information.
TIP: Most of our clients don’t have critical information on inactive Google+ pages to back up. However, we encourage you to glance through your posts for great pictures that you may wish to retain.
Google strives constantly to optimize services for their users. Access to your listing information has moved multiple times through the years. Thus, it gets confusing. Further complicating this issue is that your photos and YouTube may also be accessed via your Google login. You can always reassure yourself that your listing is still there by doing a Google search.
Do you have multiple Google listings? Or, you may have outdated listings. If you aren’t sure how to manage your listings, your inactive Google+ pages or what is appearing in online searches, contact PUMC. We research and optimize your visibility in Google searches.