Archive | SEO (Search Engine Optimization)

Understanding SEO Terms for Website Optimization

To put search engine optimization in perspective and understand SEO, it is important to understand why people search. Google processes 3.5 billion searches per day. People search to find information, buy a product/service, access cloud applications, play music/games, etc. Today’s smart devices allow people to search on the go. You can set an alarm, order a product […]

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Differentiate Your Practice with Long Tailed Keywords

Long tailed keywords are convenient to optimize individual blog posts.  You can’t optimize the same keyword on every page of your website.  That only results in your web pages competing with each other along with your competition in search results. However, long tailed keywords can help support an overall keyword theme. Let’s take a look. […]

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Create Your Practice Legacy Checklist

You follow the same practice legacy checklist, regardless of where you are in life. Why? Whether the need is due to disability, lifestyle changes or retirement, the goal is the same—to sell or transition your earning legacy. The three areas you need to examine are: 1) branding, 2) financial management and 3) human relations. Today, […]

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Blog SEO Techniques Are Vital to Online Visibility

Knowing blog SEO techniques is important for readers to find your information. Blogging takes time, so you want to optimize as much as possible. Today, we’re going to talk about tips to help you make the most of your blogging time. We prefer Yoast plug-in to help optimize your blogs. This seamless integration tells you […]

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Optimize New Google Features in Marketing Strategy

Are you using all the new Google features to increase online visibility for your plastic surgery and medical spa practice? If not, make 2018 the year to increase your online reputation and prominence. Here’s how. Take advantage of new Google features Post weekly on your Google My Business page: You can find this page via […]

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The Difference: Google My Business Vs. Google Plus

Much confusion exists about Google My Business vs. Google Plus. Business information has transitioned to different platforms through the years. So, it’s a challenge to keep up. It’s important to know the difference because Google My Business is vital to your medical practice. Google My Business Vs. Google Plus The business listing platform, Google My […]

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Online Listing Checklist for Medical Practices

Accurate and consistent medical practice listings are important for your patients to find you online. Small changes over time create major problems with online listings. In addition, fresh content is also a plus on many listing sites. How does your online listing measure up? Check out your results with this interactive analysis tool. Online Listing […]

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