It is important to understand your patients and know what drives their choices. While you may share common interests with friends and family, you don’t always agree. The same is true for your patients. Each has different goals and perspectives. So, understanding the whys behind their choices helps you make better marketing decisions. Understand your […]
medical spa marketing
Improve your Google Maps Position – Part 2
Your Google Maps position is important for being found in search results. Most people have searched for “xxx business near me”, especially smartphone users on the go. There’s a lot you can do to help optimize your visibility, so read our helpful tips. Part 1 Blog: This section conveys helpful tips to keep your Google […]
Improve Your Google Maps Position – Part 1
Your position in Google Maps is vital to your practice. Almost every smartphone user has searched for “xxx business near me”. Check out our many tips on optimizing your visibility. Part 1 covers tips for updating your Google My Business page. Also, tips include business listing consistency and features for your website. Part 2 covers […]
How to Add Blog Content from Other Sites
Fresh blog content is vital to keeping your patients informed about your services and procedures. Blogs provide resources for various treatments. But, long blogs can cause readers to look elsewhere for information. Links can help add more resources to your blogs without expanding the length. Let’s look at some ways to add links. Link Blog […]
Do You Tighten Purse Strings to Ride Out COVID-19?
Almost everyone has tightened purse strings to ride out COVID-19 pandemic. Our personal , professional and emotional world transformed almost overnight. As cosmetic practices shuttered, all business strategy was on hold indefinitely while we felt our way into a new normal. Now, we are struggling with how to reopen our doors to current and new […]