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Bad online reviews are as much a part of your reputation as good reviews. It’s okay to have bad reviews where there’s a difference of opinion or you didn’t meet expectations. But, let’s face it. Some bad reviews are fake,…Read Full Article
A QR code is a great online marketing tool. You can create a free Quick Response code for pictures, URLs, marketing message and more. As you start preparing specials and events for this holiday season, consider adding QR codes to…Read Full Article
Whether it is social media or review sites, choosing the right online platforms is challenging. Some offer extras for paid services. Some appear higher in online searches. Still others engage your patients. No one medical practice can do everything and…Read Full Article
Marketing trends are always transitioning. While the primary tactics (think website, social media, etc.) stay, technology evolves. Patient preferences change. The bottom line is marketing is an ever-changing landscape. You have to keep up to stay competitive. Marketing Trends That…Read Full Article
Much confusion exists about Google My Business vs. Google Plus. Business information has transitioned to different platforms through the years. So, it’s a challenge to keep up. It’s important to know the difference because Google My Business is vital to…Read Full Article
Do you know that Google affects your marketing budget? It’s not just one area. Google affects every area of Internet marketing. You can no longer rely on organic Google search results to be found. Internet has changed, and your marketing…Read Full Article
Running a successful medical practice requires expertise in multiple areas. Check out these practice ideas for plastic surgeons to stay on top of your game. Plastic surgery is much more than the scientific knowledge of the body. Plastic surgeons need…Read Full Article
Medical office receptionists have to be multi-tasking experts. Answer questions via phone and in person. Check in and check out patients in addition to other duties. Your receptionist speaks to more patients and potential patients than anyone in your practice….Read Full Article
Our recent webinar series about the evolving internet technology was a hit. You need to be aware of the statistics and tips to plan your marketing strategy. If you missed the webinars, below is a recap of each of the…Read Full Article
According to Software Advice, 77% of potential patients read reviews as the first step in finding a doctor. People look at your reviews before they visit your website. Before they see your social media. And before they call your office….Read Full Article