About PUMC – The Team

Cosmetic Marketing Specialists

Who We Are

Patients Unlimited Marketing Consultants (PUMC) a company that provides cosmetic and plastic surgery marketing, Internet/ SEO, website designs, AdWords marketing, specialty services marketing and training services and social media support to every major aesthetic specialty, and many other cash paid specialty clients in most major region of the United States, Canada, and western Australia for more than three decades. You will discover if you read further you have discovered a company with an unmatched track record. Our company provides integrated, Internet/SEO and social media marketing solutions that can be custom fitted to your most exacting requirements.

Core Expertise

PUMC’s core team is comprised of leading practice marketing, management, advertising, and design and Internet professionals in the industry. Our team has unique hands-on experience in marketing and management of  specialty practices. Additionally, PUMC has served as expert witnesses on critical practice business matters and we are prepared to assist you in your critical, specialty practices operational problems. PUMC has enhanced cosmetic specialists’ performance and revenue opportunities through practice assessments, proven marketing programs and systems that are PUMC’s core expertise.

How Did We Learn?

Drawing on a 1000+cosmetic plastic surgery client database of deep consultations you will discover that PUMC provides unique solutions that few companies in our business  sector provide. Please take a moment to take a look at some of the Internet and social media solutions that PUMC has created. Also read the backgrounds (below) of our senior team members and  imagine how they can aid you in achieving your true potential.

The PUMC Perspective

PUMC was originally formed as a practice marketing and practice management consulting firm. The principals of the firm have all managed practices at some point in their careers. Every PUMC client receives the extra bonus of internet and social media solutions conceived, presented and implemented from a management perspective. Having a management perspective provides clients with PUMC’s built in concerns for budgets, project staffing, efficient use of office systems and medical technologies.

Practice management Internet consultations that are directly related to Internet SEO and social media implementation are provided as added value to clients. However, we call on and recommend outside consultants with backgrounds and track records to aid our clients when expert help is needed.

PUMC’s philosophy is to gives clients the benefits of our collective team skills base, reinforced with PUMC’s recommendations. PUMC does this with precision as we are guided by more than four decades of successful management consultations.

The Cosmetic Surgery Marketing Specialists


The PUMC client management team is composed of cosmetic surgery marketing professionals with established records of success in each specialized aspect of practice marketing and management. PUMC has maintained its leadership position by providing customized results tailored to meet each client’s needs. PUMC’s personalized approach to addressing client problems has proven to be predictably effective. Ask our clients! Our proven marketing track record provides clients with confidence in our unique skills that integrate Web based and conventional marketing strategies. Below are the credentials of our Senior Experienced Practice Consultants.

Greg Washington, Sr. – President and CEO

Greg Washington, Sr. - President and CEOGreg Washington is the founder, President, and CEO of Patients Unlimited Marketing Consultants (PUMC), a uniquely time-tested Internet/SEO marketing and advertising agency to the plastic, cosmetic, and aesthetic specialties. Click here to view some examples of our website designs.

PUMC launched the very first United States cosmetic services Web development and Internet service provider (ISP) in 1995. This strategic launch of a dedicated cosmetic services ISP gave PUMC clients’ website the platform to receive advanced organic SEO which is still paying off today.

PUMC now helps our clients maximize results with PPC (AdWords, Bing Ads) advertising, social media, and reputation management. The PUMC professionals Mr. Washington leads offer revenue enhancement solutions. We have the answers with an unmatched industry experience learned the hard way supported by a young and vibrant team of specialists!

Mr. Washington’s continued leadership allows PUMC to provide Internet solutions steeped in an understanding of internal marketing and practice management from the consumers’ perspective. Mr. Washington used his skills learned at Merck and Company and IBM to create a history-making multi-specialty medical group. He subsequently formed an International consulting team now specializing in digital technologies. He is a highly sought speaker who talks about the new digital technologies from a practice management perspective.

PUMC’s team is credited with proven aesthetic practice management skills, Internet marketing, SEO, and staff training innovations. This experience allows PUMC to deliver branded, comprehensive services that are customized to the cosmetic and aesthetic professions!

For decades, PUMC has aided thousands of national and international clients in re-engineering the marketing of their practices to be mega income producers.

A summary of Mr. Greg Washington’s innovations include:

  • Pioneered the first Internet hosting services (ISP) for cosmetic surgeons
  • Conducted the first marketing training services for cosmetic specialists and staff
  • Provided marketing services exclusively for cosmetic and cash paid specialists.
  • Creating marketing strategies to allow retiring specialist to transfer the practice business legacies

Mr. Washington’s team has been an accurate visionary force for the aesthetic market place.

Connect with Greg Washington, Sr. on LinkedIn

Lou Haggerty – Senior Vice President, Consultant

Lou Haggerty - Senior Vice PresidentLou Haggerty is Senior Vice President of PUMC and has been a member of PUMC’s professional consulting staff for more than two decades. Ms. Haggerty serves as the leader of PUMC’s Management Consulting Team, the Internet Technology team, as well as the Director of PUMC’straining services. Through PUMC’s facility management services Ms. Haggerty has also worked as a contracted practice manager for several cosmetic specialty practices including MediSpa. She is the chief implementation specialist for marketing, staff training and management recommendations made by PUMC. She also has worked closely with Mr. Washington in the implementation of several of the firm’s marketing innovations that create more cosmetic and surgery patients for PUMC clients. Ms. Haggerty is noted for her precise understanding of the wants, needs and desires of the cosmetic consumer. She employs an insightful style of teaching sparked with a rare down-to-earth and entertaining quality that few have mastered. According to her students, you will not forget a training experience with Ms. Haggerty. Since 1980, Ms. Haggerty has trained thousands of cosmetic surgery staffs throughout the US, Canada and Australia.

Yvette Manard, MPH – Market Research and Strategy

Yvette Manard, MHP - Market Research and StrategyYvette Manard, MPH is a key PUMC strategist who has worked closely with Mr. Washington on PUMC’s innovations. Ms. Manard is one of PUMC’s top contributors to PUMC’s strategic market research, business forecasts. advertising and promotion, training and staff development, and new product development. The principal focus of Ms. Manard’s activities is the creation and retention of a profitable patient base for a broad spectrum of healthcare providers including cosmetic specialists, physicians, and hospitals focused on discretionary income. Ms. Manard has many years’ experience in working with medical groups, hospitals, health plans, physicians, and colleges to maximize their growth and profitability through cost-effective marketing programs. Ms. Manard has made valuable contributions to the success of major medical groups and multi-hospital systems throughout the United States. She has developed sales strategies and programs for commercial and senior products and governmental programs, including Medicare and Healthy Families. Ms. Manard received her Masters of public health in Health Services Administration from the University of California at Los Angeles.

Kathi Watkins – Marketing Communications, Public Relations

Kathi Watkins - Marketing Communications, Public RelationsKathi Watkins is a Marketing Communications/Public Relations professional with excellent results in PR and communication programs for PUMC clients. Exceptional oral and written communications skills with ability to translate complex concepts into common language that differentiates marketing campaigns. An understanding of international culture allows Kathi to uniquely develop practice brand platforms that convert to communication campaigns to increase awareness and business performance. Strong capability in building social alliances.

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